Terms of Service

In these Terms: “Fleet”, “we”, “us”, and “our” refer to the operator of the Fleet platform. “You” and “User” refer to the individual using the Service. “Company” means the organisation (tenant) under which campaigns and billing are managed. “Campaign” means a media campaign workspace created in the Service. “Platform Fees” means subscription plans, credit packs, and other charges for use of the Service itself. “Campaign Billing” means charges related to launching or operating a campaign through the Service (including media budget, management fees, and payment processing fees as shown in the Launch flow). “Media Spend” means amounts intended for placement of advertising inventory with third-party publishers or platforms.

You must be at least 18 years old and have authority to enter into these Terms. If you register on behalf of a Company, you represent that you have authority to bind that Company. You are responsible for maintaining the confidentiality of your login credentials and for all activity under your account. Notify us promptly at legal@fltads.com if you suspect unauthorised access.

Fleet is a software platform that helps teams plan, document, and manage media campaigns using conversational AI and workflow tools. Fleet provides technology and operational support tools; unless expressly agreed in a separate written agreement, Fleet is not acting as your advertising agency, broker, or media buyer.

• AI outputs (strategies, copy, creatives, schedules) are generated automatically and may be inaccurate, incomplete, or unsuitable for your purposes. You are solely responsible for reviewing, approving, and using any output before publication or spend.
• Features, limits, and availability may change. We may modify, suspend, or discontinue parts of the Service with reasonable notice where practicable.
• The Service may integrate with third-party products (e.g. payment processors, ad platforms). Your use of those products is subject to their terms.

Users belong to one or more Companies via membership roles (e.g. Owner, Member). Company Owners may invite members, manage billing context, and control certain Company settings. Actions taken by any authorised User of a Company may bind that Company. Company names and certain settings may be irreversible once set; choose them carefully.

You agree not to:

• use the Service unlawfully or in violation of applicable advertising, privacy, or consumer laws;
• upload or generate content that is defamatory, infringing, misleading, or harmful;
• attempt to bypass security, access controls, credit limits, or billing mechanisms;
• reverse engineer, scrape, or overload the Service except as permitted by law;
• use the Service to send spam or unauthorised marketing;
• misrepresent your identity, Company, or authority to launch campaigns or incur charges.

AI use restrictions

You must not use the AI features to:

• generate content that impersonates a real person or depicts identifiable individuals without their consent;
• create deceptive synthetic media, fake endorsements, or undisclosed AI testimonials;
• target or exclude audiences using protected attributes in breach of platform or legal rules, or advertise prohibited or heavily regulated products unlawfully;
• produce unlawful, infringing, deceptive or harmful content, or content that breaches an AI provider's or advertising platform's policies; or
• extract, copy or use outputs to develop, train or improve a competing AI model or service.

Advertising-platform compliance

You are responsible for ensuring that your campaigns, targeting, creatives and claims comply with the policies and terms of each advertising platform (including Meta, Google and LinkedIn) and with all applicable advertising, consumer-protection, privacy and industry-specific laws, including the truthfulness and substantiation of all claims in your ads and holding all necessary rights and consents. Fleet is not responsible for ad disapprovals, account suspensions, delivery issues, or penalties imposed by any advertising platform, and such events do not entitle you to a refund of Media Spend or fees already committed.

Certain features require a paid plan (e.g. Starter, Pro) or consumption of credits. Plan details and pricing are shown on the pricing page and at checkout. Unless stated otherwise:

• Platform Fees are billed in Australian dollars (AUD) through Stripe.
• Plan credits renew per billing cycle as described at purchase; unused plan credits may not roll over unless we expressly state otherwise.
• Top-up credits are one-time purchases and do not expire unless your account is closed or these Terms say otherwise.
• Credits are consumed when you use metered actions (e.g. AI generation). Debits may consume plan credits before top-up credits.
• Subscriptions renew automatically until cancelled. You authorise recurring charges to your payment method on file.

Free-tier limits (e.g. number of active campaigns or users) apply as shown in the product. Upgrading or purchasing top-ups does not automatically remove historical usage restrictions unless stated.

When you launch a campaign through the Launch / Implementation flow, you authorise charges according to the payment schedule and totals displayed in the Service at the time of confirmation. Campaign Billing is separate from Platform Fees.

Payment methods

Campaign Billing is processed by Stripe. Card and payment details are collected and stored by Stripe; Fleet does not store your full card number. By launching a campaign, you authorise us and Stripe to charge your selected payment method in accordance with the schedule you approve.

Monthly billing

If you choose monthly billing, you set up a subscription that follows the campaign calendar shown in the payment schedule. Charges typically include media budget, campaign management fees (where enabled), and payment processing fees. First and last billing periods may be prorated when the campaign does not align with calendar months.

• Deferred start: If your campaign start date is in the future, you may authorise billing today with the first charge scheduled for the campaign start date, as displayed in the Service.
• Failed payments: If a scheduled charge fails or is declined, we may pause the campaign and associated billing until payment is resolved. We will notify you through the platform and/or email.
• Pausing: If you pause a campaign, associated billing may pause as described in the product. No media budget is consumed while the campaign is paused.

Pay in full

If you choose to pay in full, you authorise a one-time charge for the total campaign amount shown at checkout (media budget, applicable fees, and processing fees). Pay in full covers the base campaign total displayed in the schedule; it does not replace separate charges for later budget increases, extensions, or add-ons unless expressly included in that checkout total.

Quotes, currency, and adjustments

Amounts on the Launch page are calculated from your brief, dates, and billing currency. You must confirm the billing currency before launch where required. If you return on a later date, totals may change (e.g. when the campaign start date has passed and dates are adjusted). The schedule and totals shown immediately before you complete Stripe checkout are the ones that govern that transaction.

Media spend and third parties

Campaign Billing collected through Fleet funds the commercial arrangement shown in your campaign workflow. Actual placement of media with publishers, platforms, or vendors may require separate agreements, account access, or compliance steps. Fleet is not responsible for third-party platform policies, disapprovals, delivery failures, or performance of media inventory once spend is deployed outside the Service.

Refund of unused media budget

If you pause or stop a campaign before its media budget has been fully deployed, we will refund the portion of your Media Spend that has not yet been spent or committed to advertising platforms. Refunds of unused Media Spend are processed within approximately 15 business days. Management fees and payment-processing fees attributable to the portion of the campaign already delivered, and any Media Spend already spent or committed to third-party platforms, are non-refundable.

Platform subscription cancellation

You may cancel a platform subscription at any time via the Customer Portal; cancellation takes effect at the end of the current billing period, and you retain access until then. To avoid the next renewal charge, cancel before the renewal date shown in the Service.

Except for the unused-Media-Spend refund described above, Platform Fees and Campaign Billing are non-refundable once charged, and no cooling-off period applies unless we expressly offer one — in each case except where the Australian Consumer Law or other non-excludable law requires a remedy. Cancelling a platform subscription does not automatically cancel active Campaign Billing or outstanding charges.

If you dispute a charge, you must contact billing@fltads.com within 14 days before initiating a chargeback or bank dispute. If you initiate a chargeback or payment reversal for a charge that is validly owed, we may (a) suspend your account, Companies and active campaigns, (b) recover the disputed amount plus any chargeback or bank fees and reasonable recovery costs, and (c) treat it as a breach of these Terms. Media Spend and third-party fees already committed or deployed on your behalf are not recoverable via chargeback.

Unless stated otherwise, amounts are exclusive of GST. If GST applies to a supply under these Terms, you must pay the GST-inclusive amount, and we will provide a tax invoice where we are able to issue one; where Stripe collects tax, the receipt or invoice it issues serves this purpose. You are responsible for any other taxes, duties or withholdings that apply to your use of the Service. If you believe a charge is incorrect, contact billing@fltads.com within 14 days with your Company name, campaign ID, and Stripe receipt.

We may change Platform Fees and plan pricing. For recurring subscriptions, we will give at least 30 days' notice (via email or in-product) before a price change takes effect, and the new price applies from your next billing cycle after the notice period. If you do not accept a price change, you may cancel before it takes effect. Campaign Billing amounts are fixed at the totals you approve at checkout for that campaign.

Fleet and its licensors retain all rights in the Service, software, branding, and documentation. Subject to these Terms, we grant you a limited, non-exclusive, non-transferable licence to use the Service for your internal business purposes.

You retain ownership of content you upload. You grant Fleet a worldwide licence to host, process, and display that content as needed to operate the Service, including submitting it to AI providers for generation features you request. You represent that you have all rights necessary for such use.

AI outputs. As between you and Fleet, and subject to your payment of applicable fees, your compliance with these Terms, and the terms of the underlying AI providers, you own the outputs generated for you through the Service for your business use. You acknowledge that outputs may not be unique, that similar outputs may be produced for other users, and that Fleet does not warrant that outputs are non-infringing or fit for any particular purpose. You are responsible for reviewing outputs before publication or spend.

Model training. We do not use your campaign content, prompts, or uploads to train our own AI models. We submit your content to AI providers only to perform the generation you request, under provider terms that, for our paid/API usage, do not use your content to train their general models. Our Privacy Policy describes this further.

The AI features rely on third-party providers (including OpenAI, Google AI and Anthropic), and published advertising relies on advertising platforms (including Meta, Google and LinkedIn). Your use of those features is also subject to those providers' usage policies and terms, including their prohibited-use and content restrictions, as updated from time to time. You must not use the features to generate or publish content prohibited by those policies or by these Terms, and we may pass through, enforce, or be required to act on those providers' requirements.

Our collection and use of personal information is described in our Privacy Policy. You must provide accurate information and comply with applicable privacy laws when uploading customer data or using generated campaigns that reference individuals.

We maintain reasonable technical and organisational measures appropriate to the nature of the data, as described in our Privacy Policy. Where you upload personal information about your own customers or contacts, you act as the controlling entity for that information and are responsible for having a lawful basis and any required consents; Fleet processes it on your instructions to provide the Service. If you require a data processing addendum, contact privacy@fltads.com.

Each party may receive confidential information from the other. The receiving party will use reasonable care to protect it and will not disclose it except to personnel and contractors who need to know, or as required by law. This obligation does not apply to information that is public, independently developed, or rightfully received without restriction.

We aim to make the Service available on a reasonable-efforts basis but do not guarantee any specific uptime. We may perform scheduled maintenance (using reasonable efforts to give advance notice) and emergency maintenance without notice. The Service may be unavailable due to factors outside our control, including third-party provider outages. We are not liable for unavailability, except as required by the Australian Consumer Law.

Beta features. We may offer features identified as beta, preview, early-access or experimental. These are provided “as is”, may be changed or withdrawn at any time, may not be covered by any availability or support commitments, and are excluded from warranties to the maximum extent permitted by law (without limiting non-excludable Australian Consumer Law guarantees). You use them at your own risk.

Feedback. If you provide suggestions, ideas or feedback about the Service, you grant Fleet a perpetual, irrevocable, worldwide, royalty-free licence to use and incorporate that feedback into the Service or our business without restriction or obligation to you.

Usage limits and fair use. The Service may impose limits on usage, generation volume, request rates, storage or concurrency, which we may set or change to protect the Service, manage costs, or comply with our providers' limits. We may throttle, suspend or charge for usage that is excessive, automated, or disproportionate to your plan, or that risks degrading the Service for others. You must not circumvent any technical limit, credit, or quota.

To the maximum extent permitted by law, the Service is provided “as is” and “as available”. We do not warrant uninterrupted operation, error-free AI output, specific campaign results, ROI, or suitability for a particular purpose. Nothing in these Terms excludes, restricts, or modifies guarantees under the Australian Consumer Law that cannot be excluded.

To the maximum extent permitted by law, neither Fleet nor its directors, employees, or suppliers are liable for indirect, incidental, special, consequential, or punitive damages, or for loss of profits, revenue, data, or goodwill, arising from your use of the Service.

Subject to the Australian Consumer Law, our aggregate liability for any claim arising from or related to the Service is limited to the greater of (a) the Platform Fees and Campaign Billing you paid to Fleet in the 12 months before the event giving rise to the claim, or (b) AUD $100.

You will indemnify and hold harmless Fleet from claims, losses, and expenses (including reasonable legal fees) arising from your content, your campaigns, your breach of these Terms, or your violation of law or third-party rights, except to the extent caused by Fleet's gross negligence or wilful misconduct.

Neither party is liable for failure or delay in performing its obligations (other than payment obligations) to the extent caused by events beyond its reasonable control, including acts of God, natural disasters, war, civil unrest, epidemic, government action, network or power failures, or the failure, outage, suspension, deprecation, rate-limiting or change of terms of any third-party provider on which the Service depends (including AI providers, cloud infrastructure, payment processors and advertising platforms). The affected party will use reasonable efforts to resume performance.

You may stop using the Service at any time. We may suspend or terminate your access for breach of these Terms, non-payment, or legal requirement. Upon termination, your right to use the Service ends.

Survival. Any provision that by its nature should survive termination or expiry will survive, including Definitions, accrued payment obligations, Intellectual property and AI outputs, Feedback, Confidentiality, Disclaimers, Limitation of liability, Indemnification, Governing law and dispute resolution, and the General terms.

We may update these Terms from time to time. We will post the revised version with a new “Last updated” date. Material changes may also be notified via the Service or email. Continued use after the effective date constitutes acceptance. If you do not agree, you must stop using the Service.

These Terms are governed by the laws of New South Wales, Australia. Each party submits to the non-exclusive jurisdiction of the courts of New South Wales. You may also have rights under the Australian Consumer Law that cannot be overridden by these Terms.

Before commencing proceedings (other than for urgent injunctive relief or to recover undisputed debts), a party must notify the other in writing of the dispute, and the parties must negotiate in good faith for at least 20 business days to resolve it, escalating to senior representatives if needed. Nothing in this clause limits your rights under the Australian Consumer Law or prevents either party from seeking urgent interlocutory relief.

Assignment and change of control

You may not assign or transfer these Terms or any rights under them without our prior written consent. We may assign or novate these Terms, in whole or in part, to an affiliate or in connection with a merger, acquisition, corporate restructure, incorporation of the Fleet business into a legal entity, or sale of assets, on notice to you. These Terms bind and benefit the parties and their permitted successors and assigns.

Notices

We may give you notices via email to the address associated with your account or Company, by in-product notification, or by posting in the Service; such notices are deemed received when sent or posted. You must give us notices to legal@fltads.com; they are deemed received on confirmed delivery or one business day after sending. Keep your contact details current.

Export and sanctions

You represent that you are not located in, or a national or resident of, a country or region subject to comprehensive trade sanctions, and that you are not a person with whom dealings are prohibited under applicable sanctions laws. You must not use the Service in violation of any applicable export-control or sanctions laws, or for any prohibited end-use, and you must comply with the equivalent terms of our AI and infrastructure providers.

Entire agreement; severability; no waiver

These Terms, together with the Privacy Policy and any order or schedule you accept in the Service, constitute the entire agreement between you and Fleet regarding the Service and supersede all prior agreements, representations and understandings; nothing in this clause limits liability for fraud or excludes any rights under the Australian Consumer Law (including for misleading or deceptive conduct). If any provision is held invalid, illegal or unenforceable, it will be read down to the minimum extent necessary or, if it cannot be read down, severed, and the remaining provisions continue in full force. A failure or delay in exercising any right is not a waiver of it; any waiver must be in writing and applies only to the instance for which it is given.

Questions about these Terms:

• Legal: legal@fltads.com
• Billing: billing@fltads.com
• General: hello@fltads.com